There are more marketing masters: successful defense of full-time master's degree candidates in specialty 075 "Marketing"

Education is what most receive, many pass on

and only a few have.

Karl Kraus

     On December 11-12, 2024, the defense of master's theses of applicants for the second (master's) level of higher education in the specialty 075 "Marketing" of the full-time educational and professional program "Marketing" took place. Educational and scientific activities that were completed by applicants for education, early effective preparatory work of the Dean's Office of the Faculty of Agrarian Management and the Department of Marketing and International Trade, systematic consultations by the teaching staff, systematic and constant work of scientific supervisors with undergraduates on the formation of theoretical support for master's theses, collection, analysis and processing of marketing information, development of practical recommendations, formation of conclusions and proposals.

     The defense of master's theses was opened by the Deputy Dean of the Faculty of Agrarian Management, Associate Professor Larysa KARPENKO, who delivered a welcoming speech to the students. Larysa Fedorivna focused on the positive aspects of the master's degree, focused on the completed stages of study, the challenges and threats of martial law that participants in the educational process faced and are facing every day. Larysa Fedorivna wished the students present success in defending their master's theses, confidence in their abilities and the knowledge they gained, successful use of them in practice, and fruitful work for the commission.

     In accordance with the order of the rector, the Examination Commission was headed by the Head of the Department of Management named after Prof. Y.S. Zavadsky, Ph.D., Professor Balanovska Tetyana.

     The Examination Commission included: Bondarenko Valeriy - Doctor of Economics, Professor, Head of the Department of Marketing and International Trade; Lutsyi Oleksandr - Ph.D. in Economics, Professor of the Department of Marketing and International Trade; Nahorna Olena - Ph.D. in Economics, Associate Professor, Associate Professor of the Department of Marketing and International Trade

     The secretary of the examination committee was appointed as the assistant of the Department of Marketing and International Trade Kalkovska Iryna.

     The master's qualification works presented by the graduates for defense were devoted to the issues of implementing marketing, Internet marketing at processing enterprises and enterprises of the agricultural sector, the functioning and prospects for the development of logistics systems, franchising, organization and promotion of goods on the Internet, the development of advertising in the Internet space and social networks, the development of agricultural marketing and other important aspects of the development of marketing in modern conditions.

     The examination committee, headed by Professor Tetyana Balanovskaya, duly assessed the relevance and practical orientation of the research, gave positive marks, and all the students successfully completed the defense of their master's qualification works.

The Department of Marketing and International Trade sincerely congratulates the applicants of the second (master's) level of higher education on the successful defense of their master's qualification theses. We wish you success and encouragement in realizing your professional dreams, confidently using the knowledge you have gained in your professional activities and working for the restoration and development of our state. We sincerely thank the Armed Forces of Ukraine for the opportunity to work and teach!!!

Olena NAHORNA

Associate Professor of the Department of Marketing and International Trade